BREAKING DOWN BARRIERS
Read about consultancy Alan Page Media Matters and pan-European PR, harnessing the power of international opinion formers …
Drawing on vast experience of carrying messages across frontiers, Alan Page gets to the heart of each issue. Firstly, what are your priorities and timescale? What’s in place already and what more might be needed to gainfully promote your brand out there? Then, what should be said, where, when, how and to whom?
While some elements are consistent from country to country, finding success in other parts of the world necessitates additional insight and localised interpretation.
• Overseas PR planning at corporate & mercantile levels √
• Europe-wide press relations implementation & feedback √
• Distributor through to dealer collateral & communications √
• New product & virgin market launch strategies √
• Major exhibition & trade show support √
• Convention & seminar presentation components √
The boating industry, commercial and pleasure, has figured prominently in Alan’s international PR activities, along with business software, industrial equipment and services, electronics and travel. Frustrations facing multinationals within many sectors are remarkably similar: particularly cultural differences, regional manufacturing control, distribution channels, pricing posers – and marketing communications.
International boating clients of Alan Page have included top names:
Carver Yachts • Cummins MerCruiser Diesel • Genmar Boats Group • Mercury Marine • Quicksilver • Twin Disc • US Marine Europe • Valiant RIBs • Volvo Penta • Yanmar Europe.
Alan measures your opportunities before offering dynamic solutions. The ongoing methodology is embodied in partnership – you, the client, with Alan, the PR professional. Support can be on a retained or project-by-project basis. Now make that call ...